When it comes to the dental health claims we make, you don’t just need to take our word for it. We’re happy to say we’re endorsed by these lovely folk. You can read about each of them in more detail below too.
A little bit about xylitol
If you’re new to xylitol, it may help to know that it has been the subject of over 600 scientific studies which overwhelmingly demonstrate its ability to reduce plaque.
We work closely with the world’s leading xylitol experts, dental health professionals and independent bodies to make sure everything we claim is backed up with scientific research.
‘Xylitol may be the biggest advance in dentistry since fluoride’
Dr Nigel Carter, Chief Executive of the Oral Health Foundation
Our friends at the Oral Health Foundation are leaders in promoting preventative dental care. They have tested and certified all of our products which means we can proudly carry their logo on all of our packaging. They have also given us these accredited claims: